How Does Website Typography Evoke Emotion?
Visual marketing is an undeniably crucial part of your online presence. Images brought a huge boost to brands' social media and web visibility and video is set to rob pictures of that crown. It's estimated that 80% of all online traffic will be video by the year 2020....
Why Local Lead Generation Is Nothing Without Facebook
Businesses thrive when they perfect their local lead generation techniques. Surprisingly, some companies are not making use of the best lead generator out there: Facebook. Despite the rise of many social media companies, Facebook is still the most popular networking...
How To Generate More Leads With Drip Marketing
The internet has given rise to a diverse means of marketing strategies since the dot.com boom back in 2000. To say we're in the digital age by now is somewhat redundant. We all know our daily commutes, our workplaces, even our jobs themselves are changing. And it all...
5 Data-Driven Tips for Mapping the Buyers Journey
The buyers journey is much more complex than in days past -- and so is our understanding of it. It's changed significant over just the past 2-5 years. 67% of the buyers journey is now happening online. Many moving pieces align to get that sale and increase that all...
5 Easy Tips for a Google Friendly Website
These days, every business owner, no matter how big or small needs to be on Google. But for many, It's a struggle to even keep the lights on and that presence becomes more important than ever. Make things easier on yourself by investing in a sound SEO strategy. SEO,...
How Lead Marketing Impacts Customer Lifetime Value
Business is about two things: signing new customers and keeping existing ones. OK, so maybe it's about a little more than just that. Sure, hitting your numbers every month is great. However, you need to make sure that your current lead marketing is good enough to...
5 Reasons To Hire A PPC Expert
Are you using Pay Per Click (PPC)? If not, it may be time to invest some time and resources. Small business owners and managers have been caught between a battle of SEO and PPC. But times have changed. PPC isn't just a great way to boost revenues from your online...
10 Tips To Help You Generate Leads For Your Website
Over 90% of the overall buying process begins with a search on the Internet. But what can you do to generate leads from your website traffic? If your numbers just aren't where you want them to be, or if your conversion level is lagging, you need to read this post. In...
5 Simple Tips for Improving Your Web Design
If your web visitors spend 5 seconds or more trying to figure out what your company does, you seriously need to reconsider the layout and design of your website. It is important that your website is properly set up to ensure it clearly communicates with your audience....
5 Reasons Why Your Website Should Be Mobile Friendly
A critical question that most entrepreneurs face is whether to make a website mobile-friendly or if they should have an application for their items or services. If you are thinking over the same, here are 6 reasons why your website should be mobile friendly 1. A...
7 Good Reasons to Hire a Web Design Pro Than Do It Yourself
Gone are the days when having a website was just enough. With the changing times, it is necessary to use the responsive web design services of a Web Design Pro to interest your website visitors. With a lot of do-it-yourself articles flung around the internet, you may...
7 Little Known Myths About Websites
There are several myths concerning websites. Whether you have a site or not, you might have heard different stories about the same. Well, some of the stories are true while others are myths. Here are little-known myths about websites. You do not need a website if you...