Running a Small Business? Here Are 3 Common Digital Marketing Mistakes and How To Fix Them
Business owners, especially small or family-owned businesses, use digital marketing more than ever in our connected world. Business owners know that digital marketing is critical to obtaining new customers; many have invested significant capital into building their...
3 Benefits of Using Expert PPC Management That Will Benefit Your Small Businesses
Small business owners often try to wear many hats to save money. While large companies can have entire departments dedicated to accounting, marketing, and human resources, the small business owner will often take on all these roles rather than hiring someone or...
Why Do Small Businesses Need a Well-Designed Website?
A full 33-45% of small business owners do not have a website. While relying on word-of-mouth in small communities may seem sufficient, research shows that is just not true. CNBC compares having a website to having a business card. In other words, it is conspicuous not...
Why Is PPC Important for Successful Digital Marketing?
Nearly two-thirds--65%!--of clicks by potential online shoppers go to paid advertisements. More than 650,000 apps host Google ads, and nearly half of Internet users cannot distinguish between paid ads and organic results on search engine result pages (SERPs). These...
3 Secrets To Writing Great Content for Your Business’s Blog
Thinking about starting a blog for your business? If so, congratulations. You've just taken a big step forward in expanding your business's brand online. The big question now is: where do you start? If you're just starting your business's blog, here are three big...
The Cream of the Crop: Top Content Marketing Trends to Kick Off 2020
In the wonderful world of digital marketing, there are a few SEO tricks that work better than others. A good PPC management firm is a great place to start, but tried-and-true marketers know that their site won't take off without great content. Now that 2020 has...
6 Small Tweaks To Your Web Marketing That Pack a Big Punch
Custom web page design and internet marketing can seem daunting if you start by thinking you need to do a total overhaul of your current website. Relax. Relatively small changes can pack a big punch, and make a tremendous difference in your search rankings and...
Internet Marketing: The Best Practices and Worst Mistakes
Google reports a whopping 63,000 searches every single second and more than half of consumers search for businesses from their smartphone. These staggering statistics make it pretty clear: your online, full-service marketing strategy needs to be on-point. What does...
Can Memes Really Work in Social Media Marketing?
Social media marketing is one of the biggest waves in digital marketing today. In fact, up to 40% of consumers prefer to do work with businesses who engage with customers on social media. When it comes to connecting with your customers on a personal level, few...
The Most Significant Benefits Of Hiring A Custom Website Designer
Nearly every business today has a website. While the modern world demands these websites in order to make businesses accessible to customers searching for them, it doesn't necessarily demand a certain level of quality for these websites. You may visit the website of...
Foundational Pay Per Click Marketing Metrics You Can’t Afford To Ignore
Human beings like to do a little research before they buy something. We've all been there at some point or another. In fact, more than 80% of people will poke around online before making a substantial purchase. It's second nature to see something, take five minutes to...
What To Expect From A PPC Management Company
There are many ways to attract new clients to your website, but pay per click advertising is one of the quickest and surest strategies in digital marketing. More often known as PPC, this method of generating new leads and clients is often most effective when you...
