Marketing Strategies

Outsourcing Advantageously

Good outsourcing requires solid fiscal knowledge of a variety of locales. Word on the street says that outsourcing is the most profitable and practical way to cut costs and efficiently handle small and large workloads with minimal risk. Before taking the plunge for...

Efficiency Part 1: The Rudiments

In an age of electronic gadgetry and wizardry, it is easy to get distracted. Ensuring maximum efficiency while producing solid results should be in the mind of every individual within a company. Being efficient requires discipline and creative thinking. You will need...

What Exactly is a Blog?

According to Technorati (a blog search engine), in 2008 there were over 112 million blogs.More than 2 blogs are created every second of each day (circa 175,000 new blogs a day) and there are about 18.6 posts per second (1.6 million per day).A blog is a Content...

SEO vs. PPC

In a world where the internet is rapidly becoming the largest mass-media advertising platform, you need to consider the participation of your company. The question is, where to start.The two main forms of advertising online are, SEO (Search Engine Optimization) and...

Promoting A Small Business on the Web

Ah, those were the days. Being in business used to be so easy. Promoting my business used to be easy too.I was a painting contractor in Los Angeles in the 80’s. The competition was fierce but I knew what to do. To get my business going in a certain area I would drive...

Marketing Through Wikipedia

Did you know that Wikipedia is the second most visited site from Google Searches? Add to this knowledge that more searches are conducted on Google than on any other search engine and you soon realize that there is some serious traffic moving through Wikipedia and for...

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