This question has been asked to me before, more than once. The question is, “What’s the difference between using your team and just using that guy in that one department that learned how to do this a few years ago?” I suppose I’ll just pick two key points which make...
Online Marketing
Online Marketing
Are You Taking Your Company Seriously?
I talk with people every day about their websites. They ask, “Our website is so-so, what do you think of it?” To be honest, they KNOW their website does not accurately reflect their business. Many times the thought that comes through my head is, “If they’re not taking...
How to Stand Out in the Crowd
Over half of companies in the United states have a presence online, and this statistic is growing every day. How are you making sure your website stands out in the crowd? 1. Start with Good Design The first thing a visitor will notice about your website is the design....
Websites Aren’t Enough, Why You Need Marketing
Everyone knows you need a great website. But what comes after that? Building the website is kind of like building a brand-new store for your business. You build the store to look as good as possible, you try to make it easy for people to get around in it, you fill it...
Why Most Businesses Fail
Why Most Businesses Fail Working in the world of custom websites and marketing has given me a particular perspective why so many new businesses and ventures do not succeed. To sum it up….lack of marketing. Over the years I have talked to hundreds of business owners....
Holiday Content Marketing Dos and Don’ts
There is a strong focus on multi-platform content marketing throughout the year. It is a great way to build rapport with customers. There are many benefits from increased opportunities with premium SEO services and online presence. It can drive lead generation and...
What to Look for in a Digital Marketing Consultant
Digital marketing trends and techniques are always changing. What worked for last year's marketing campaign may not work today. What were once best practices are now tactics you want to avoid at all costs. Staying in the loop of the ever-changing digital marketing...
How To Generate More Leads With Drip Marketing
The internet has given rise to a diverse means of marketing strategies since the dot.com boom back in 2000. To say we're in the digital age by now is somewhat redundant. We all know our daily commutes, our workplaces, even our jobs themselves are changing. And it all...
How to Write Better Online Marketing Content
The phrase "content is king" has gone way beyond beating a dead horse at this point. By now everyone is well aware of the role relevant, engaging, optimized content plays in marketing strategies. The only real question is how to create the content that is going to...
The Family That Blogs Together…
Stays together. That is a hard learned fact. The whole world knows the power of blogs. Blogs improve exposure, build credibility, and put a “face” on a business. So how do you do it? How do you effectively blog? Consistently blog. There is nothing worse than seeing...
